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- Cart.com Announces Strategic Partnership with Authentic Brands Group
Cart.com Announces Strategic Partnership with Authentic Brands Group
Slice of Retail Team
June 19, 2024
Key Highlights:
Strategic partnership between Cart.com and Authentic Brands Group.
Omnichannel customer support and merchant of record services provided by Cart.com.
Cart.com supports over $8 billion in gross merchandise value and operates 14 omnichannel facilities.
Source (Business Wire)
Notable Quotes:
“We’re honored to partner with Authentic, one of the largest and most iconic market leaders in retail. The partnership is a significant opportunity to use our technology and operational expertise to support Authentic’s momentum and deliver growth and value.”
“We are thrilled to announce this partnership with Cart.com. Cart.com’s platform and ability to scale quickly to meet the evolving needs of brands competing in a complex ecommerce environment make them an ideal partner as we continue to find ways to grow and innovate.
Our Take:
This strategic partnership between Cart.com and Authentic Brands Group represents a significant development in the ecommerce landscape. By leveraging Cart.com's comprehensive omnichannel support and merchant of record services, Authentic Brands Group is poised to enhance its ecommerce operations, ensuring seamless customer experiences and efficient payment processing. This collaboration not only underscores Cart.com’s robust capabilities but also highlights the growing need for scalable and integrated solutions in today’s competitive retail environment. As Authentic continues to innovate and expand its iconic portfolio, this partnership will likely serve as a catalyst for further growth and success in the digital commerce sector.